Footwear & Sneakers
A category where availability is measured in sizes and the same model is listed by everybody, differently
Book a demoFootwear hides its real state one level down
A shoe listed as in stock may have two sizes left. A model that looks like a competitor's may share nothing but a silhouette. The decisions in this category live at size level and at model level, and both are below where most reporting stops.
What changes in a market like this one
- Today
In stock treated as a single yes or no
With CoordAvailability read at size level, where the sell through actually shows
- Today
The same model tracked as four different products across four sites
With CoordCollapsed to one, matched on the shoe rather than the title
- Today
Release dates gathered from social and hearsay
With CoordWhat appeared, where, and on which day
- Today
Silhouette comparison done by eye, one product at a time
With CoordShape held as an attribute you can filter a market by
The same shoe under a dozen names
Matching on the product, across every listing.
Brand site, three marketplaces, two specialists and a reseller, all describing the same model in their own words. Matching on what the shoe actually is turns that back into one row you can price against.
Shape is something you can measure
Silhouette, profile and construction as attributes.
The words a buyer uses for a shape are visible in the picture whether or not anyone typed them into a field. Coord reads them off the product and holds them as attributes, so a competitive set can be filtered by what things look like.
The capabilities this market actually reaches for.
A solutions page is a lens, not a different product. These are the same capabilities every Coord customer gets, in the order this market tends to need them, and each one is covered in full on its own page.
More by segment
- Sportswear & AthleisureDrop cadence, colourway churn and a competitive set that spans brand and retailer
- Luxury & PremiumNarrow ranges, long lifecycles, and a discount signal that matters more than it does anywhere else
- High Street & Fast FashionEnormous ranges, constant repricing, and a week that is already too long a reporting cycle
- Outdoor & PerformanceTechnical specification, long product lifecycles, and seasons that turn on weather
- Marketplaces & MultibrandThousands of sellers, duplicated listings, and a catalogue you do not fully control
- Resale & SecondhandOne of a kind listings, condition as a price variable, and supply you do not choose
See it on your own competitive set.
A live walkthrough of Coord against the brands you actually compete with: your market, your categories, your questions.
