Pricing & Trading
By the time a price move reaches the trade meeting it has been live a fortnight. Coord tells you the morning it happens
Book a demoA markdown you find on Friday was a decision somebody made on Monday
Prices move continuously and reporting does not. Coord watches every SKU in your competitive set against one clock, so a repricing is something you respond to rather than something you reconstruct.
What the week looks like either side of it
- Today
Price checks run on a sample, on a schedule, on whatever the spreadsheet still points at
With CoordEvery SKU in the set, every day, matched to the thing you actually sell
- Today
A competitor's markdown noticed a fortnight in, after the volume has gone
With CoordThe move flagged the morning it lands, with what changed and by how much
- Today
Like for like comparison argued over, because two retailers never use the same words
With CoordMatching done on the garment, so the comparison holds before the conversation starts
- Today
Discount depth guessed at from a landing page
With CoordDepth, duration and coverage held as a record you can look back through
Who moved, when, and by how much
Price and markdown, tracked to the SKU.
Every price change in your competitive set, dated and kept. Not a snapshot taken when somebody remembered to look, but a continuous record you can read backwards when you need to know how a season actually went.
Like for like, when nobody uses the same words
Matching on the garment rather than on the title.
A price comparison is only worth having if the two things are the same thing. Coord matches on what the garment is, on shape, cloth and colour, so a repricing decision is not resting on whether two merchandisers happened to choose the same noun.
( In practice )
A Monday morning on this
Not a workflow to adopt. The market has already moved by the time you sit down, and this is what is waiting.
If you are a multi-brand retailer
You sell what other people also sell, so the question is where you stand on it today.
- 07:00
The brief is already there
Eleven lines you carry are being undercut this morning, two of them by the brands whose product you stock, on their own sites.
- 07:03
Same garment, not the same words
Nobody shares an identifier and no two listings agree on a name. The comparison holds because Coord matched on the garment itself, the shape, the cloth and the shade, so you are looking at one coat at four prices rather than four search results.
- 07:08
You answer the ones that pay
The lines where you hold stock, in sizes still available, in a market you ship to. On the rest you hold your price, and you know why rather than hoping.
The capabilities this team actually reaches for.
A solutions page is a lens, not a different product. These are the same capabilities every Coord customer gets, in the order this team tends to need them, and each one is covered in full on its own page.
See it on your own competitive set.
A live walkthrough of Coord against the brands you actually compete with: your market, your categories, your questions.
